Aakriti Rana Biography: Redefining Fashion and Travel
Aakriti Rana, born July 5, 1991, in New Delhi, India, is a leading fashion blogger, YouTuber, and stylist known for her blog La Chica Loca. With over 1 million Instagram followers, she inspires millions with fashion, travel, and lifestyle content. This Aakriti Rana biography explores her early life, career growth, struggles, comeback, current influence, and lesser-known facts, highlighting her vibrant journey.
Aakriti Rana’s Early Life
Army Background
Born to Lieutenant General Rajesh Rana and Sushma Rana, Aakriti Rana grew up in an army family, moving across India. She studied in 14 schools, including in Leh, Ladakh, and Pune, adapting to new environments. Her mother, who passed away in 2020, supported her photoshoots, while her father inspired her ambition.
Education in Pune
Aakriti earned a B.Com from Symbiosis College of Arts and Commerce, Pune, in 2012, followed by an MBA. Her passion for fashion led her to compete in beauty pageants, winning a title in 2009. These experiences sparked her interest in styling and photography, shaping her future career.

Aakriti Rana’s Career Growth
From Advertising to Blogging
After her MBA, Aakriti Rana worked in an advertising agency, dabbling in graphic design and photography. In 2014, she launched La Chica Loca, a fashion blog that gained traction for its relatable style. Her Instagram, @aakritiranaofficial, grew to 1 million followers, and her YouTube channel hit 150,000 subscribers by 2025.
Brand Collaborations
Aakriti’s authentic content attracted brands like Ziveg and Foreo. She worked with luxury designers and international labels, becoming a top Indian fashion influencer. Additionally, her YouTube channel Pretty Little Things with Shaurya Sanadhya, boasting 212,000 subscribers, expanded her reach in fashion and travel.
Struggles and Down Phases
Personal Losses and Divorce
Aakriti faced heartbreak with her 2016 marriage to Parleen Gill, an Indian Idol 3 finalist, ending in divorce. The loss of her mother to a brain hemorrhage in 2020 was another blow. Moreover, online backlash and trolling about her appearance and lifestyle choices tested her mental strength.
Early Career Challenges
Starting La Chica Loca was tough, with slow initial growth and rejections from brands skeptical of her niche. The 2020 lockdown limited her travel content, stalling her momentum. Additionally, her fallout with friend Shaurya Sanadhya sparked rumors, adding to her professional stress.
Comeback and Rise to Fame
Aakriti bounced back by embracing travel content during the lockdown, sharing budget-friendly tips that resonated with fans. Her 2023 marriage to Rohan Gupta, her teenage sweetheart, boosted her personal brand. By 2024, her viral Instagram reels and Forbes India Digital Star award cemented her as a leading influencer.

Current Status and Influence
Fashion and Travel Icon
As of July 2025, Aakriti Rana has a net worth of $1–5 million, earned through YouTube, blogging, and brand deals. Her Instagram following exceeds 1 million, and she influences trends in fashion and conscious travel. She plans to launch a sustainable fashion line, inspiring eco-friendly choices.
Personal Life and Impact
Living in Pune with her husband, Rohan Gupta, a Merchant Navy officer, Aakriti shares travel adventures with her dogs, Toby and Shadow. She supports mental health and animal welfare, volunteering at ASHA School in 2011. Her authentic content inspires young women to pursue creative careers.
Lesser-Known Facts
- Pageant Winner: Won a beauty pageant in 2009.
- Vegan Shift: Turned vegan in 2020 after being non-vegetarian.
- Dog Lover: Travels with her pets, Toby and Shadow.
- Tattoo Story: Got a back tattoo at 18 without parental consent.
- Tech Savvy: Self-taught graphic design and video editing.
Category | Details |
---|---|
Full Name | Aakriti Rana |
Born | July 5, 1991, New Delhi, India |
Profession | Fashion Blogger, YouTuber, Stylist |
Notable Work | La Chica Loca, Pretty Little Things YouTube Channel |
Marital Status | Married to Rohan Gupta (2023) |
Net Worth | ~$1–5 million (₹8–40 crore, 2025) |
Awards | Forbes India Digital Star (2022), Viral Video Awards (2021) |
Conclusion
This Aakriti Rana biography highlights a journey of resilience and creativity. From overcoming divorce and online trolling to building a fashion empire with La Chica Loca, Aakriti Rana inspires millions. Her 2025 influence, blending style, travel, and authenticity, motivates young creators to chase dreams with passion.